Users rarely go beyond the first search result’s page, so it’s important to rank as high as possible, this is were search engine optimisation experts help.

We got a chance to sit down and chat with Richard Baxter, founder of SEO Gadget and all around search optimisation guru. Starting out building back links for small companies, SEO Gadget has grown into a 2.5 million turnover business in the space of 4 years. Now working with Red Bull, Go Compare, and Cancer Research UK, he’s expanding and looking to help site’s be found more easily on the web.

Listen as we discuss the future of Google’s new search ranking criteria, Hummingbird, content marketing, and how speed affects SEO performance and ranking.

Be sure to catchup on other outstanding podcast episodes over at the CDNify Blog.